In the age of open data, indicators must be clear, credible and proportional. It is a game changer for M&E: communication skills using indicators suddenly become a core qualification.
Clear
Users of our indicator data — clients, journalists, academics, donors — need to understand what we say. Use clearer language, avoid technical expressions or abbreviations, and add background information.
Credible
There will be a much tougher scrutiny of indicator data. A much larger group of people will look carefully at our data — some of them very critical of a programme. We need to ensure we can back up all data with rock-solid, credible evidence.
Proportional
When linking indicator data with equally public budget reports, anyone can do rough value-for-money calculations. Indicators and data need to be proportional to the funds used.
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